When considering cosmetic procedures in Korea, many people wonder if Brandnew Dermatology is more expensive than other clinics. To be honest, it is indeed a bit more costly compared to those mass-produced, standardized hospitals. However, if you want to avoid “ruined faces” or an artificial look, Brandnew’s 1:1 personalized treatment plans are definitely worth the extra cost. Today, I will share my real experience and tips for making an appointment at Brandnew, helping you avoid common pitfalls in cosmetic surgery.

1. Is Brandnew Dermatology more expensive than other clinics?
Many people notice that the listed prices at Brandnew are often 15%-20% higher than those at popular “internet-famous” standard clinics in the Gangnam area. But as someone with experience in this field, I must say that you can’t judge just by the numbers—you need to consider the actual quality of service.
1. Avoid diluted treatments and “shadow doctors”
At many low-cost standard clinics, the fillers used may be diluted, or the procedure might not be performed by the doctor who examined you. The higher price at Brandnew is essentially a guarantee of **high-quality products and direct treatment by the chief physician**. Every penny you spend there goes directly into your skin, without being wasted.
2. The “hidden costs” of aesthetic design
Standard clinics focus on simply filling in deficiencies, resulting in uniform, artificial-looking results. Brandnew’s strength lies in its aesthetic approach. The chief physician adjusts the injection points and depths based on your facial structure and expressions. This personalized care is far more valuable than the cost of the products alone and is crucial in avoiding an unnatural look.
3. Long-term maintenance and cost-effectiveness
If something goes wrong at a low-cost clinic, the repair costs can be several times the original amount. At Brandnew, because the treatments are customized 1:1, the effectiveness is much higher, often resulting in results that would require multiple sessions at a standard clinic. Over the long term, Brandnew’s per-session cost is actually lower.

2. What level does Brandnew Dermatology belong to?
If you still compare Brandnew to those factory stores where hundreds of people queue up, you’re truly underestimating it. Its position in the Korean cosmetic industry is very clear: it is a high-end, boutique, personalized clinic.
1. The “secret base” of Korean celebrities and elites
Unlike chain stores that attract customers with low prices, Brandnew’s reputation in Cheongdam-dong and Jeju Island relies mainly on word-of-mouth from insiders. It has become the go-to “emergency stop” for many Korean artists and idols before filming. The privacy here is excellent, and the service process is extremely meticulous—truly embodying the concept of **“discreet luxury, quality above all”**.
2. Exclusive patented technologies and the founder’s expertise
Brandnew isn’t just a place that buys expensive equipment; what sets it apart is the founder’s patented techniques (such as the BN contour needle and specific lifting methods). These are unique barriers that other mass-produced clinics cannot replicate. By choosing Brandnew, you get a one-of-a-kind, irreplaceable treatment experience.
3>The highest standards of aesthetics: pursuing a “natural, youthful look”
The doctors at Brandnew are very persistent. If they determine that a certain procedure is not suitable for you or might make your face look artificial, they will refuse it outright. This commitment to **“natural, firm, luxurious”** aesthetics ensures that Brandnew consistently ranks among the top dermatology clinics in Korea.

III. How to book a consultation at Brandnew Dermatology in Korea
Going directly to such a boutique clinic without making an appointment will likely result in no availability. To ensure quality service, they strictly enforce a reservation system.
1. Booking through the official Chinese website (most efficient)
To better serve Chinese customers, Brandnew usually has dedicated Chinese-speaking operation teams.
- Adding the official WeChat account is currently the most popular and reliable way.
- Online preliminary consultation: You can first send photos to the Chinese manager and describe your concerns.
- Confirming the appointment: Provide your passport information and the arrival time in Korea; usually, a small deposit is required to secure a slot with the doctor.
2. Booking through vertical medical beauty platforms (most transparent)
If you prefer not to communicate privately, you can also make reservations through the BeautsGo app.
- Viewing package prices: Platforms typically offer public, transparent packages to help you budget in advance.
- Reference reviews: You can see real before-and-after photos and reviews from other Chinese women, which gives you more confidence.
3. Key details when booking (a guide to avoiding pitfalls)
- Advance planning: For peak periods in Jeju Island or Seoul, it is recommended to book 2–4 weeks in advance.
- Refund confirmation: In 2026, there have been frequent changes to Korea’s cosmetic policies. When making a reservation, be sure to check whether the clinic has the capability to provide immediate refunds (regular clinics like Brandnew usually do).
- Service confirmation: Try to specify as many details as possible when booking. If you want a particular doctor to perform the treatment, make sure to mention this clearly in the reservation information to avoid last-minute changes.
Ultimately, before placing an order, people double-check whether the prices at Korea’s Brandnew Dermatology Clinic are indeed higher than elsewhere. The underlying reason for this is the desire to spend money where it will have the greatest impact. If you’re tired of the standardized, mass-produced cosmetic experiences and want a personalized beauty plan that suits you, then Brandnew’s one-on-one customization service is definitely worth the cost. Becoming more beautiful shouldn’t be about following trends blindly; it should be a well-thought-out investment in yourself. I wish every woman can find a doctor in Korea who truly understands their unique facial features!
