
To be honest, I wasn’t really interested in dermatology clinics in the Sangsim area. I thought there were plenty of options in the Jiangnan region—why go all the way to Songpa District? But a friend convinced me to visit ShineBom, and after a full hour of in-person consultation, I realized I had been overthinking it.
Today, I’m going to talk in detail about what I experienced during that hour. 😌

I didn’t have to wait long before entering the consultation room, and we actually talked for a whole hour.
That was the part I never expected at all.
My previous experiences with Korean dermatology clinics were like this: the consultant would explain the treatments, then the director would come in for a quick look, give a nod of approval, and leave. But ShineBom was completely different.
I made an appointment with the director himself. When he came in, he used a magnifying lamp to carefully examine my entire face—skin texture, the depth of my frown lines, the dynamic wrinkles on my forehead, the degree of laxity around my jawline—he explained each detail to me. He wasn’t just reading from a script; he was truly explaining why these areas needed treatment and how they should be treated.
When I asked if Thermage and Juvelook could be done on the same day, he immediately told me, “It’s not recommended; you should wait at least two weeks between them,” and he explained why—not because he wanted to sell me more treatments, but because he was genuinely concerned about my skin’s recovery. That really reassured me.
The entire consultation lasted almost an hour, and I wasn’t rushed or pressured by any sales tactics. This is quite uncommon in Korean dermatology clinics; usually, the bill is presented as soon as the time is up. 😊

Introduction to their main treatments: some of the options worth considering when visiting ShineBom.
Based on my consultation and the information provided, here are some of the representative treatments at ShineBom:
**Juvelook Hydrating Injection:** This is a highly recommended treatment by Director Kim. A 5-cc dose costs starting from 550,000 Korean won. It’s not a traditional hyaluronic acid treatment but uses a combination of PDRN and HA to improve the texture of the skin’s deeper layers, giving it a natural glow from within—not just temporary hydration. A friend who tried it elsewhere said that the results at ShineBom were finer and longer-lasting.
**Gold Micro-Needling Potenza:** Suitable for issues like enlarged pores, acne scars, and excessive sebum production. Prices start from 300,000 Korean won, making it a cost-effective option. If your skin problems are more structural rather than simply due to dryness, this treatment might be suitable for you.
**Thermage:** Director Jeong’s specialty. The clinic ensures that the energy settings are customized according to each patient’s skin thickness, rather than a one-size-fits-all approach. Waiting times for appointments are relatively long, so it’s recommended to book at least one month in advance if you plan to undergo Thermage treatment in Korea.
**Lizulan Series:** The 2-cc black box version costs starting from 400,000 Korean won, with an eye-specific 1-cc option available for 240,000 won. This treatment promotes collagen growth for lasting skin improvements, ideal for those concerned about decreased elasticity and fine lines.
**Thread Lift:** A full-face mini-V line procedure costs starting from 1.5 million Korean won. This treatment requires a recovery period, so it’s best for patients who have ample time to recover.

clinic Environment and Service Details: Some aspects that impressed me greatly…
The environment isn’t extravagantly decorated, but it’s clean and quiet. The treatment rooms are private, ensuring no interruptions during consultations.
The availability of Chinese-speaking staff is very important—it’s not just about being fluent, but about being able to clearly explain one’s skin conditions in one’s native language, which helps in receiving more accurate advice. ShineBom provides Chinese translators during consultations and also offers post-treatment recovery packs, showing great attention to detail.
It’s also worth mentioning that they emphasize “equal prices for Koreans and foreigners.” The fees are the same whether you book directly or through a Chinese-language platform, eliminating any extra charges for foreign visitors. This is particularly convenient for those going to Korea for cosmetic treatments for the first time.
Selected genuine reviews: What friends have said
I’ve compiled some real comments from friends and online users, and their opinions are quite consistent:
“The director was very thorough during the consultation; she didn’t recommend any unnecessary treatments and said that Juvelook alone was enough for my current needs.”
“I was able to go out just three days after the gold microneedling treatment. My pore issues improved significantly, and the director was very precise in her application, avoiding any excessive damage.”
“Hee Maji waited for a month just to get a appointment. The process was a bit painful, but I could endure it. It went away the next day, and a week later, the lines under my jaw were really much clearer.”
These three reviews come from different perspectives, but they all have one thing in common: the doctors are taking their work seriously, without the perfunctory attitude you might find at mass-market clinics.

How can I make an appointment for ShineBom through BeautsGO?
You can definitely go in directly, but during peak hours and for treatments like Hee Maji’s, walk-ins are generally not accepted. It’s safer to book in advance.
The process of booking ShineBom through BeautsGO is very simple:
1. Open the BeautsGO app (or log in to the website beautsgo.com).
2. In the search bar, type “Shine
Bom” or “샤인봄”.
3> Choose the doctor (Dr. Jung Dong-min or Dr. Kim
Sang-woo), the date, and the treatment you want to schedule.
4> Submit your r
eservation and wait for confirmation.
The entire process is in Chinese; you don’t need to speak Korean. Just tell them your name when you arrive, and the procedure will go smoothly.
Frequently Asked Questions
Q: Is there only one doctor at ShineBom? Are there enough doctors?
A: Currently, there are two doctors
: Dr. Jung Dong-min and Dr. Kim Sang-woo. They specialize in anti-aging treatments and injectable beauty procedures, respectively. Both doctors personally perform the procedures from start to finish.
Q: Does Juvelook need any recovery time after the treatment?
A> On the day of the treatm
ent, your face may be slightly red and have needle marks, but you can usually go out as usual the next day. It’s recommended to avoid wearing makeup for 24 hours after the treatment, but you can continue with your regular skincare routine.
Q: How far in advance should I make a reservation for Therm
age?
A: Due to the high demand for this service, it is recommended to reserve at least 1 month in advance. It’s even better to secure a spot before holidays.
Q: Are there any language barriers for foreigners?
A: Chinese inter
preters are available during consultations, and both during the treatment and aftercare, communications can be conducted in Chinese, so you don’t need to worry about language issues.
Q: Is the price at ShineBom more expensive than at Jiangnan Dermatology?
A: Overall, the
prices are on the higher end in Seoul. We ensure equal prices for both Koreans and foreigners, so there is no extra charge for foreigners. You can check the transparent price list on BeautsGO before making a decision.
Finally, let me share my thoughts.
Before going to ShineBom, I didn’t have high expectations; I was just going along with a friend. But after the one-hour consultation, every word Dr. Jeong patiently shared made me feel that the visit was worth it.
He said that for my current skin issues, using Juvelook as a base and adding gold microneedling to improve my pores would be sufficient, and I wouldn’t need Thermage. This approach of not overpromoting treatments actually made me want to come back for the treatment even more.
If you are also considering dermatology clinics in Songpa District, Seoul, ShineBom is definitely worth adding to your list. Just because it’s not located in Jiangnan doesn’t mean it’s any less good. 😊